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THE NEXT SPAS
01 January 2012
Our thoughts on designing for the spa industry today include a combination of daytime suite services, evening simple foot and leg massage, and 24/7 accessible hydrotherapy, teamed up with easy to use fitness and yoga.
Spa choices and their sensual effects are like good restaurants experiences. The offering for the next decade should be a suit yourself, simple menu with uncomplicated choices that make you feel great and are good value. Planned right, a forward-looking concept can become a strong signature for a hotel group. We really look forward to making this happen for the right properties and the right owners.
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Design Goes to the Bottom Line
01 March 2012
Master Design™ occurs when all design disciplines (Architecture, Interior Design, Landscape, Art and Graphics) are directed by a Master Designer who understands the potential of each discipline and the business potential of the specific property.
The positive results will be measurable in guest comments and profitability; in asset value and cash flow.
Ownership must be consistent with their support of this truth to maximize the results of precious capital spent.
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